Vitreen

Sell what
doesn’t sell
like
everything else.

Sales and inventory tools for galleries and dealers in art, design and collectible objects.

See how it works

Every sale starts with a conversation.

The right information, ready to review and send.

A collector asks for more works.

Connect your WhatsApp and Gmailwith Vitreen.

Then the search begins: images, prices, dimensions, availability, what has already been sent — scattered across spreadsheets, folders and emails.

Relationship intelligence

Remember what matters in every collector relationship.

Vitreen keeps a memory of every Gmail and WhatsApp conversation, linked to the artworks discussed.

Your morning sales brief.

The assistant reads that memory to tell you who is waiting for a reply and who to get back to. Ask it about your inventory or your collectors: it answers from your records only.

Conversations and inventory, in one record.

Every request and every work you send through Vitreen is attached to the collector and to the work: who asked, who received it, and whether they opened it.

Every exchange with a collector, remembered.

Their requests and the works you send them, from Gmail and WhatsApp, are kept on the collector’s record, with the works shown next to each message.

Choose how to work with Vitreen.

Three founding places, then one public price.

Founding gallery

3 places

€149/month

3-month minimum, then month to month

For our first three galleries. Your price never changes while you stay. In return: 20 minutes of feedback every two weeks for three months.

Vitreen

€249/month

No commitment · or €199/month billed yearly

The public price, once the founding places are taken.

Included in both

  • Inventory

    Your artworks, artists, prices and availability, imported from your spreadsheets or Artlogic exports.

  • Gmail add-in

    Find a work, insert it into your reply and see the collector’s history — without leaving Gmail.

  • WhatsApp assistant

    A number for your team: ask for a work, get its details or a PDF, ready to forward to the collector.

  • AI assistant

    Prepares your replies from your records only. You review, you send.

  • Conversations

    Each collector’s history: what they asked for and received through Vitreen, and when to follow up.

  • Private selections and PDFs

    A private link or a PDF of the chosen works, generated from your inventory.

  • Unlimited users

    Your whole team, with no per-person fee.

  • Setup in about a week

    We import your inventory, connect Gmail and WhatsApp, and train your team.

Founding galleries also get early access to WhatsApp conversation capture.

Quoted separately: a full Artlogic takeover with data cleanup, and custom work.

Questions.

Online art is redefining the economics of the art market

$10.5B
Online sales in 2024Global market
18%
Of the total marketDigital share
+76%
Vs pre-pandemicSince 2019
40.5M
Transactions in 2024+3% year-on-year

Amplify your gallery’s influence

Establish your online presence. Without a credible purchasing channel, you remain invisible to collectors who are already making decisions online — from anywhere in the world.

Vitreen deploys native distribution, enabling you to exhibit, share and make your works continuously accessible, independent of traditional circuits.

Turn curiosity into collecting. Journeys designed to move interest into purchase: less friction, clearer choices, actions that count.

Every interaction supports a gradual shift from discovery to engagement, and from attention to a sustained relationship with the work.

Take back control of your relationships. Data, exchanges and history with each collector brought together in one place — no more information scattered across emails and tools.

Vitreen connects artworks, selections and inquiries so every exchange is clearer and easier to follow.

Bring Vitreen into your gallery

Built around the way your gallery already works.

A 30-minute walkthrough based on your current gallery workflow.